207. Edward Farhi explains at Google why physicists need LHC
Save This Post as PDFIt’s great that Googlers are interested to hear talks by science experts, maybe it will help them to understand what is actually related to science and what is not 
Because right now the ads that AdSense serves to science related sites and blogs are terrible – to the degree they can be hardly called contextual advertising Check out for example Lubos’ blog – he has all kinds of funny ads like “Physicsofthemind.net” and “Guru Krishna Brahaburatiobha is your true teacher” etc. etc. LOL
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Isn’t Krishna your teacher as well? How do you care about your physics of mind in that case?
There should exist serious sources that try to get the attention of physics fans etc. For example, I would prefer a lot of advertisements from CERN or NASA. But that’s not how the world works.
This nonsense gets to the people, anyway, and I quickly decided that it would be foolish to censor it. It’s fun, after all.
Farhi is a very interesting guy.
Of course, Krishna is my teacher, it is just me who is terrible student
So, you are saying that they simply don’t have science related ads to serve? I seriously doubt it, look at banner ads here and there, there are lots of science related staff flashing, so science is on the market. I actually think that their algorithm to determine relevance is simply not good enough to work with scientific content.
More accurately, PR based on the number of incoming links is not good enough for science yet. Look how Google Search serves PDFs of articles – not many of them are actually even relevant (Google Scholar is better, but not terribly better).
Cheers,
Dmitry.
You may be right but it is questionable whether the kind of science ads that do exist elsewhere would be relevant for the more typical readers of your or my blog.
Interestingly, NEQNET is now on the first page of Google Search Results for “Horror moview brain removal”
Cheers,
Dmitry.